Business, Content, Growth, Inspiration, Mindset

Beating the overwhelm

How many times have you just sat there, hung your head and said, “I don’t know where to start?”

Yeah, I’ve been there in fact I’m there most weeks. That’s why I wanted to write this post. To help you with beating the overwhelm of starting a new ‘thing’.

The fact is, when we want something so bad in life whether that be a new job, promotion, career or a business to call our own, we picture the massive task that we have in front of us and then it happens.

We get nervous, overwhelmed and end up frustrated that we don’t know all the answers.

Yep, I know you know what I am talking about.

Today, I spent the afternoon talking to a friend about this very problem. She’s recently stepped out on her own and is looking to make her mark on the world. The problem: she didn’t know where to start.

As I mentioned before, often when we start down a new path the task seems so big that we get overwhelmed and before we know it, we give up or move on to the next idea.

I hear you saying, “James, you’re speaking my language”.

So what can we do about it?

I do a couple of things when I work with people and when I start anything. Firstly, I take a step back. Is this new ‘thing’ in line with my WHY? Is this ‘thing’ what I want people to associate me with? If not, leave the idea in the notebook. If it is, move on to the next step.

Next I focus on the following questions. What deliberate actions do I need to take every day to reach my goal? This question is great because it forces us to break down the steps to the end goal. Ever heard the saying you’ve got to crawl before you can walk? Well, this is exactly that!

Once I’ve determined that this new ‘thing’ is in line with my brand and I’ve broken down the steps that I’ll need to take to get there, it’s time to figure out if this ‘thing’ is actually worth building/doing. Have you ever created a blog post, video or product and thought it was the bees knees and but you heard crickets? I know I have and it hurts. (psst! I created a video a while back on how to create things that people actually want, watch it here)

There is a number of ways we can determine whether people are going to want to use/buy/consume/read our ‘thing’. You could use the method in the video I linked above or you could speak to your existing readers and do a quick survey. Ask them what’s their pain point or better yet, send them to a landing page and see if they buy/sign up for your ‘thing’. If you don’t have an audience, you could run some FB ads, target the people that are your ideal customer and see if they buy/sign up. This should give you a pretty solid indication on whether you should create this new ‘thing’.

Finally, how do we maintain the rage?

This is unique for everyone. This comes back to your WHY. Why are you doing this? Setting up little reminds around your workspace and home can help give us the push that we need to continue through the tough times and to keep on keepin’ on!

Your Mission Should You Choose To Accept It..

I challenge you to ask yourself “why” five times about what it is that you do. Maybe you’re a blogger or a coach, but seriously ask yourself, why. Why are you doing what you’re doing? Why are you trying to help the people that you’re helping? Why are you doing it all? I’d love to hear if you discover anything about your mission after completing the exercise.


This article has been republished with permission, and originally appeared on

James Tew

Founder & Host at James Tew
James is a dad of four daughters who, when not playing dress ups, helps entrepreneurs and professionals build trust and authority through video. He focuses on three key areas; building the confidence to be on camera, removing the overwhelm when it comes to the tech and how to produce content that builds authority in your niche. As a regular contributor to, James' videos are seen by thousands of entrepreneurs and professionals every week. His YouTube channel, is where you'll find all of his latest content.

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